At Gymflow our primary objective is always to get your potential customers into paying customers with as little friction as possible. In fact more than 70% of all sales processed in Gymflow are un-assisted, either from our web integration or mobile app.

Prospective customer more than ever expect to be able to learn about your businesses products and services online, this includes seeing your prices and making a purchase or booking.

The more forthcoming you are with this information the better the quality or your customers and lead will be as the will understand your business and if it's for them sooner.

Leads are potential customers that browsed your website, saw your instagram, read your deals and still did not have information or confidence to make a purchase or booking online.

This can be several reason including:

There is an assumption that if someone doesn't purchase online that they aren't interested and to try to convince them it might be considered intrusive.

Provided you have a good amount of information about your products and services available online, this isn't the case, someone people just prefer more of a personal touch.

Think about all the time, effort and money you spend to:

The sum of all of this effort in time and money is outputs people that fall into three buckets:

The vast majority of businesses focus only on the first bucket and neglect the second bucket "New Leads".

When you consider that every interaction on your website typically happens due to some sort of cost to your business, to neglect these lead is a terrible waste of money and resources.

Business that focus on both new sales and new leads typically convert 30% more sales than business that do not.

Ontop of this they are review better by those that use their services due to the more attentive nature of the staff during the early process of the sale.

If you want to build a high performing business, having a robust sales process that aims to maximise converting leads to new business is a key factor to success.